Role & Expertise:
A&R / PR / Talent Management / Digital Marketing / Account Management / Graphic Design
Year: 2009 - 2011
In 2009 I created a Youtube Music channel specialising in sub genres of electronic music. Within 18 months I managed to organically grow it to over 120,000 subscribers, helping over 50 artists with exposure and video views reaching into the tens of millions.
It was widely considered as one of the go to music channels on of it's time on YouTube with a truly global audience.
After 2 years of building the channel it was acquired by an established remix management company, who unfortunately weren't able to mirror the early success I was able to achieve.